India’s SUV market continues to heat up as automakers prepare to introduce a fresh batch of internal combustion engine (ICE) SUVs in the ₹10–15 lakh price band. These upcoming models aim to appeal to buyers who want the versatility of an SUV without crossing deep into the premium price bracket. The next few months are poised to bring exciting choices from several brands, spanning compact, mid-size and feature-packed models.
Thank you for reading this post, don't forget to subscribe!Here’s a comprehensive look at the six SUVs that will soon arrive in this competitive segment, along with key features and expected positioning.
1. Tata Sierra (Petrol/Diesel)
The all-new Tata Sierra — a modern iteration of the iconic SUV nameplate — is one of the most eagerly awaited launches in this category. Bookings have already opened and deliveries are expected to begin from early 2026.
What’s Expected
- Body-on-frame SUV construction
- Strong road presence with contemporary design
- Engine options likely to include 1.5-litre turbo petrol and possibly diesel variants
- Family-friendly cabin with modern features
The Sierra is expected to sit comfortably in the ₹11–15 lakh range, giving buyers a rugged SUV experience with good practicality for both city and highway travel.
2. Mahindra XUV 3XO
Mahindra’s response to growing demand for value-packed SUVs is the XUV 3XO, a compact SUV developed on Mahindra’s new platform. It is aimed squarely at younger buyers seeking bold style and a complete feature package.
What to Expect
- Punchy petrol engine
- Modern SUV silhouette with aggressive styling
- Feature list expected to include touchscreen infotainment, connected tech and safety systems
The 3XO is likely to be priced around ₹10–₹15 lakh, directly competing with rivals in the compact SUV space for buyers who want both style and substance.
3. Renault Duster (New Generation)
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The Renault Duster — one of India’s most successful SUV nameplates — is poised for a comeback with a new generation design and updated features. Given its mass appeal and practical capabilities, the Duster is expected to make a strong case in the mid-range SUV segment.
Key Highlights
- Rugged SUV build and good ground clearance
- Updated interiors with modern safety features
- Efficient petrol and possibly diesel engines
If Renault positions it right, the new Duster could be a volume player in this price band, appealing to buyers who prioritize practicality and ruggedness.
4. Mahindra XUV 7XO
After establishing the XUV700 as a mid-size SUV benchmark, Mahindra looks to extend its SUV portfolio with the XUV 7XO. Positioned to offer many of the traits buyers loved in the XUV700 but at a more accessible price, the 7XO is expected to attract families and SUV enthusiasts alike.
Expected Features
- Spacious interiors
- Balanced performance with petrol engines
- Strong value proposition with feature list competitive to rivals
With expected pricing near ₹15 lakh, the XUV 7XO could entice buyers looking for maximum space and premium feel without overshooting their budget.
5. Citroën Aircross
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The Citroën Aircross is another contender in this price bracket, offering a distinctive French SUV design and a focus on comfort and practicality. This SUV could differentiate itself with a more quirky and premium interior feel compared to traditional rivals.
Why It Matters
- Unique SUV styling not commonly seen in mainstream models
- Practical cabin space with SUV utility
- A fresh choice for buyers tired of cookie-cutter designs
Priced appropriately, the Aircross may appeal to those wanting a bit more personality from their SUV.
6. Mahindra Bolero Neo (Facelift)
While not a completely new model, the 2025 Mahindra Bolero Neo facelift stands out as a refreshed SUV in this segment. Targeting buyers who prioritize utility and reliability, the Bolero Neo continues to offer a tough SUV experience with modern touches.
Facelift Updates
- New front fascia, refreshed bumpers and updated wheels
- Enhanced interior features such as touchscreen infotainment and dual-tone cabin options
- Safety features like ABS and parking sensors
With prices ranging from ₹8.49 lakh to ₹11.99 lakh, the Bolero Neo facelift comfortably slots into the ₹10–15 lakh zone, extending its appeal to both traditional SUV buyers and new customers.
What This Means for Indian SUV Buyers
The upcoming launches in the ₹10–15 lakh range reflect a broader trend: manufacturers are aggressively expanding their SUV lineups to cater to evolving buyer preferences. This price band is especially important because:
- It captures entry-level SUV aspirants — those upgrading from hatchbacks or sedans to SUVs.
- It offers a balance of features and price without the premium burden of top-end midsize SUVs.
- Brands are pushing modern interiors, enhanced safety and connected tech even at these affordable price points.
With these launches scheduled over the next few months, buyers will soon have multiple compelling choices — from rugged, no-nonsense SUVs like the Sierra and Duster to family-oriented options like the XUV 7XO and 3XO.
The next wave of SUVs in the ₹10–15 lakh price bracket promises variety, capability and value. Whether you prefer rugged practicality, modern styling, or feature-rich cabins, the upcoming lineup addresses nearly every SUV buyer’s need.
From the reborn Tata Sierra to Mahindra’s new offerings and Renault’s familiar nameplate, this mix of launches is set to redefine what value means in India’s SUV segment in late 2025 and early 2026.
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